FEBRUARY 21, 2017 10 MINS READ
WordPress is the most powerful CMS in the internet world at present. It has given us the power of making our own website and important feature is WordPress customizations.
WordPress customizations is a wide topic which includes so many interesting features. In this post, we are only going to see basic WordPress customizations.
After The Fresh Install
The are a lot of guides and tutorials out there to help you install WordPress, to make a business website, to build a blog in WordPress. But what to do after setting up the WordPress website.It still has the label “Yet Another WordPress website”. What to do after that? How to do the basic customizations? to convert the WordPress website to your website
— WPTeamSupport (@wpteamsupportHQ) April 4, 2017
Well, most of the experts forget to say about this basic things when they are continuously speaking about complex things.
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[tables_content title=”The basic WordPress customizations to make the website as yours are”][table_content link_type=”custom-link” title=”Delete Default Pages” link=”#delete”][table_content link_type=”custom-link” title=”Setting Up Homepage” link=”#home”][table_content link_type=”custom-link” title=”Permalink Customization” link=”#permalink”][table_content link_type=”custom-link” title=”Create New User Accounts” link=”#new”][table_content link_type=”custom-link” title=”Theme Customization” link=”#theme”][table_content link_type=”custom-link” title=”- Change Theme Color” link=”#color”][table_content link_type=”custom-link” title=”- Adding Logo and Favicon” link=”#logo”][table_content link_type=”custom-link” title=”- Custom Header” link=”#header”][table_content link_type=”custom-link” title=”- Setup Menu Option” link=”#menu”][table_content link_type=”custom-link” title=”- Adding Menu in the Widget” link=”#widget”][table_content link_type=”custom-link” title=”Installing Important Plugin” link=”#plugin”][table_content link_type=”custom-link” title=”- SEO Plugins” link=”#seo”][table_content link_type=”custom-link” title=”- Security Plugins” link=”#sec”][table_content link_type=”custom-link” title=”- Caching Plugin” link=”#caching”][table_content link_type=”custom-link” title=”Backup and Submit For Google Index” link=”#backup”][/tables_content]
Delete Default Pages
Of course, it is our website but by default, there will be some WordPress pages, posts, and comments. Without deleting that if we start to build our website then those pages will also get indexed along with our website.
It looks quite awkward for our users too, so our first step is to remove those default post, pages, and comments.
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Setting Up Homepage
The first and foremost thing while setting up web pages in a website is to set up home page first. The home page is going to create the initial impression on our website. Following is the procedure set up our own home page.
Creating home page varies from themes to themes. Mentioning here is the basic way. Login to your WordPress admin page in the dashboard under Pages option select Add New to create new page and publish it
Let us keep that the new page name is Entrypage now we have to make this page as our home page. To do this in the dashboard select Settings > Reading. In that select the A static page radio button and in the FRONT Page section select your home page here it is Entrypage.
Now you made your custom home page you can build your homepage easily with the page builder plugins. However, most of the premium themes now come with the drag and drop page builder option.
[pro_tip title=”Pro Tip”]Creating home page at first will help you to later dilemma when you move towards finishing off your website[/pro_tip]
Permalink is one of the features that comes by default in the WordPress. It is a useful feature it prevents the web pages link from link rot but still, you have to make some changes to make it handy.
To do this again go to the settings in the admin dashboard and select the Permalinkoption. You will see the dashboard like this
By default, the Plain radio button will be selected. This option will not allow you to create your own custom permalink. To create a custom permalink select the Post Name radio button this makes the permalink visible in your WordPress text editor you can edit it from there.
[pro_tip title=”Pro Tip:”]Creating own permalink will help you get an SEO boost, based on your keyword research make your own custom permalink[/pro_tip]
Create New User Accounts
Creating different user accounts for a WordPress website is always a safe practice. It helps you to keep the sensitive data away and only you have the access. It also helps in multitasking with security.
For instance, if you are working as a team you can give access to blog section to the content department. Tools and plugins managing access to the technical team. Like this, you can improve the workflow and also keep the website information safe.
For this in the admin dashboard go to users > add new select what are the access the user can have. Choose the role, for example, select Editor and give Add New User.
Theme decides the look and feel of your website. Most of the functionalities and looks come as in the theme demo content. To personalize the theme for our website we need to do some basic customization.
Again customization limits vary from theme to theme. You can check what are the customizations permitted in your theme in WordPress customizer admin dashboard > appearance > customize. Here are some basic customizations.
[pro_tip title=”Pro Tip:”]It is always advisable to create a child theme before customizing the theme. It helps you to update the theme easily without affecting your customization[/pro_tip]
Change Theme Color
In the WordPress customizer menu, you can note the Colors option. Under this section, you can adjust the theme color, background color, text color to your brand colors.
Adding Logo and Favicon
Next WordPress customization is the one going to tell your viewers that they are at the correct website. Adding logo and favicon to your website is like branding your WordPress website.
To add the logo, head to the site identity section in the WordPress customizer.
Select your logo, give a title for your website. To set favicon go to the site icon section and select the favicon. The favicons are the one you see on the browser tab when you open a website.
Another WordPress customization that is going to strike immediately they get into your website is header image. Now you can even add header video in some themes.
To change the header image in the WordPress customizer head to the Header Imageoption.
You can add an image from your image gallery or you can upload. You can select any image size, however, you need to crop it based on your theme.
Setup Menu Option
Menus can be added from the Appearance option in the admin dashboard. Under appearance go to Menu option. Edit menu screen opens
As you can see on the left-hand side you have the page, custom links, and categories options. You can select the pages and categories to be displayed in your menu option from here.
To create the menu you have to use the right-hand side. Name your new menu name and click create menu. The screen will change like below
After the menu is created you can add the options from the left hand-side, based on your theme the theme location changes. Select the location you want and create the menu.
The coolest thing is once you added the options you can arrange their order by just drag and drop and them. To create nested menu that is the drop down menu.
For example, I want to add web developer sub menu in the career menu just move the web developer card towards right it will be nested within the career menu.
Adding Menu in the Widget
All the themes have minimum one widget area and you can use this to add your custom widget. For this head to Appearance > Widget. Adding widget is very easy you can add by just by drag and drop function.
Your custom menu option name will be shown on the left-hand side. Just click drag and drop it in the theme location.
This is how the menu will appear on the website now
Installing Important Plugin
Based on the type of your website the important plugins varies. Like
- Engage visitors Plugins
- Marketing automation plugins
- Google service integration plugins
- Page builder plugins
- Rich snippet plugins
Here mentioned are important basic plugins for all type of websites.
Talking about SEO there are two type of SEO.
- On page SEO – SEO based on your web page design and content
- Off page SEO – The attempts to increase website backlinks and boost page SEO.i.e. The SEO measures taken apart from our web page. Social media marketing plays an important role in this
[pro_tip title=”Pro Tip”]YOAST is the most recommended SEO plugin it has many options in it to improve website as well as post SEO[/pro_tip]
The most important plugin to add to a WordPress website is Security Plugins. Though WordPress releases regular update to fix the bugs there are countless threats out there on the internet. To keep the website it is always safe to install security plugins.
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Caching plugins create a static image of your website and deliver it to the user when the user type your website address. It reduces the server load and also improves the response timing of the website. This helps the SEO ranking too
Backup and Submit For Google Index
After completing the WordPress customizations back up all your changes. It is always better to maintain a regular maintenance schedule for a website.
To make your website visible to Google go to your admin dashboard > Settings > Reading and uncheck the “Discourage search engine from indexing this site”
The reason for doing this at the last is to avoid your website showing the WordPress default pages and post. Because after you completed all your WordPress customizations when you search for your website in GOOGLE you will get “Yet Another WordPress website” you will bang yourself. Google bots take their own time in indexing your website until the update your website description remains the same.
— WPTeamSupport (@wpteamsupportHQ) April 4, 2017
If you are revamping your website also it is recommended to do this because this helps you retain your website SEO.
Basic WordPress customizations are explained here. If you have any doubt in implementing this or you have other customization doubts other than these feel free to ask for it in the comment section.
Make your WordPress website look the way you want. Bye for now!! Happy Website.